- When you’re introducing something new, keep it simple.
- Provide social proof from buyers.
- Ask for feedback and don’t be afraid to launch weird contests.
- If there is a reputable national or historical figure from history you can tie your product to, do it.
- Don’t be afraid of tackling hot button issues if your intentions are good, and your product or service can help
- Promote a diversity of people and ideas.
- If you were the first mover with a product or service, tell everyone about it.
- Pack a powerful Call To Action
- Be a bit radical with your ads, but don’t insult people.
- Distill your message into what your product or service helps people do.
- If you need to make sales, you need to create a campaign (or content) that will help your sales teams sell.
- Sometimes those who have been ousted from the company have the best ideas about how to improve it.
- If you want to create a new market, beware of being too early, and you might have to start advertising it decades in advance.
- Keep it simple.
- Pick the broadest misconception that’s stopping people from trying your product or service; show your users how easy trying your product or service could be.
- How early adopters and trendsetters are using your product or service might be the most interesting thing your ads can depict.
- The ad exemplifies the importance of explaining what you’re selling through using similes and metaphors.
- Show what life is like before your product, and what it’s like afterward.
- Influencer marketing works. Find a macro question your early adopters have, and show them how influencers that speak to them attempt to answer it. … Not just about your product, but about life, too.
- Product placement works, and if you’re upfront about it, you can build and maintain trust with your audience.
- Choose to celebrate or associate with celebrities that are famous because of their substance. … If you associate with higher qualities (courage, imagination, creations), your ads will be far more evergreen. People will attack you for your audacity, but at least you’re promoting great role models.
- Pick out the number one alternative to your product or service. Then show why your product is a better alternative.
- If you help reduce the level of fear someone has, they’ll be grateful for a long time.
- Remind your customers that with your product, they can take something they already have to the next level. Show them going from the raw material to a finished product in a minute.
- If your product or service can help people reach their ideal state, don’t be afraid to show it off.
- Create an image highlighting the differences in your products. … If they see them as being different, they’ll seek to understand those differences and learn more about your offering.
- By using a silhouette and many different selections of music, Apple increased their chances that people would individually connect with this ad.
- When you’re out of ideas, or on a tight budget, repurpose an ad from the past. Apple remastered their 1984 campaign and republished it.
- Show that your product or service is in demand.
- If your product or service solves a real need, don’t be afraid to tell people to get it.
- Suggests that there is a new way to do something you do every day (answer the phone).
- Pick the one attribute of your product that is most remarkable. Then present it with the right context that helps show how remarkable it is.
- Think of all the different things people use a feature of your product to achieve, and show them being addressed. It brings up the idea that no matter what your question, we have the answer.
- Wherever possible, show what your thing can do… Show, don’t tell.
- Remind people of features that makes your offering unique.
- Don’t exaggerate or oversell. (This ad pushed the bounds of what Siri could do, irritating some people.)
- Show how your product or service can be a part of reaching higher ideals.
- There are certain reminders which we need to hear often. This ad focuses on one, “You’re more powerful than you think.”
- There is something your potential customers know they need to be doing more of. Show how you can help your customers fight that battle.
- Once you have a backlog of content, show it all off in a remix.
- Show people what life would be like in the absence of your product or service.
- Most people might not get everything out of your product or features that they could. That’s okay, but don’t be afraid to show them what an extreme/fully optimized use case might look like.
Mostrando entradas con la etiqueta eficiencia. Mostrar todas las entradas
Mostrando entradas con la etiqueta eficiencia. Mostrar todas las entradas
domingo, 24 de diciembre de 2017
More than 40 Lessons from 40 Years of Apple Ads
via @ianfiason from @TheMissionHQ 40 Lessons from 40 Years of Apple Ads – The Mission – Medium
Etiquetas:
apple,
diseño,
eficiencia,
el critico como artista,
marketing,
publicidad
10 Common Time Management Mistakes that are Slowing You Down
by @openviewventure 10 Common Time Management Mistakes that are Slowing You Down
1. Failing to prioritize
… Learning how to prioritize is a process and you’ll need time and experience to find out the most efficient technique, that is, the one that works best for you. …
2. Starting your day late
… Starting your day late triggers a domino-effect. …
3. Ineffectively scheduling tasks
… The easiest way to balance your time is to find out what your peak time is and allocate that time for doing top-priority work …
4. Procrastinating
… try breaking the task into manageable pieces. …
5. Failing to manage numerous distractions
… Whether it’s the phone that keeps ringing or notifications that you keep getting from either chat or social media groups, they interrupt our workflow and break our creative process. …
6. Undervaluing the time something will take to finish
… writing down the amount of time you will need to complete each one of your tasks on your to-do list. She also recommends, doubling the time …
7. Multitasking
… doing many things at the same time prevents you from focusing on all of your tasks equally and takes much more of your time than completing your tasks in a sequence. … multitasking isn’t for everyone so choose your battles carefully. …
8. Being busy vs being effective
… you must constantly ask yourself:
- Is this useful?
- How does this contribute to the ultimate goal?
… instead of doing one task each day, do the three days of minor tasks in one afternoon. …
9. Being a perfectionist
… you should strive towards getting the best performance, you need to keep in mind that you don’t have the luxury to complete every task to perfection. … This goes back to prioritization. …
10. Skipping on breaks
… No matter whether you are working on urgent tasks or completing some minor errands, setting some time aside to have a break is simply an imperative. …
martes, 24 de octubre de 2017
The Simple Secret To A High-Performing Team
How To Build A High-Performing Team
The Simple Secret To A High-Performing Team
The Simple Secret To A High-Performing Team
1. Build Trust On Your Team
2. Build Psychological Safety On Your Team
3. Set Ambitious Goals
4. Work On Communication Skills
5. Help Employees Build Confidence
6. Listen To Your Employees
domingo, 8 de octubre de 2017
Abundance… Why the World Is Better Than Ever & Will Get Better Still
Why the World Is Better Than Ever—and Will Get Better Still
In the last hundred years, we’ve seen the average human life expectancy nearly double, the global GDP per capita rise exponentially, and childhood mortality drop 10-fold.
…
…
In the last hundred years, we’ve seen the average human life expectancy nearly double, the global GDP per capita rise exponentially, and childhood mortality drop 10-fold.
…
“In the hands of smart and driven innovators, science and technology take things which were once scarce and make them abundant and accessible to all.”
…
This means making sure every single person in the world has adequate food, water and shelter, as well as a good education, access to healthcare, and personal freedom.
This might seem unimaginable, especially if you tend to think the world is only getting worse. But given how much progress we’ve already made in the last few hundred years, coupled with the recent explosion of information sharing and new, powerful technologies, abundance for all is not as out of reach as you might believe.
…
The Path to Abundance
Eager to create change, innovators armed with powerful technologies can accomplish incredible feats. Kotler and Diamandis imagine that the path to abundance occurs in three tiers:
- Basic Needs (food, water, shelter)
- Tools of Growth (energy, education, access to information)
- Ideal Health and Freedom
…
Many people don’t believe it’s possible to end the persistent global problems we’re facing. However, looking at history, we can see many examples where technological tools have unlocked resources that previously seemed scarce.
Technological solutions are not always the answer, and we need social change and policy solutions as much as we need technology solutions. But we have seen time and time again, that powerful tools in the hands of innovative, driven change-makers can make the seemingly impossible happen.
Etiquetas:
curiosidades agradables,
eficiencia,
innovación,
tendencias
sábado, 30 de septiembre de 2017
Is Resilience the Secret to Being Happy at Work?
No doubt. Resilience and contentedness…
Is Resilience the Secret to Being Happy at Work?
Is Resilience the Secret to Being Happy at Work?
There are three main qualities of resilience.
- Challenge: Resilient individuals view adversity as a challenge and opportunity to learn, not a permanent situation or reflection of their self-worth.
- Commitment: Those of a resilient mindset have personal and professional goals, and stick with them. They maintain contact with people and participate in events during difficult times.
- Personal Control: People who are resilient focus on events and situations they can control. They thus feel empowered and confident, and take action accordingly.
It is also worth considering some negative consequences of resilience. Like any strength, if resilience is overused, it can become a weakness. Overly resilient individuals are more likely to:
- Pursue unattainable goals
- Accept difficult situations, especially in the workplace, for too long
- Develop aggressive coping mechanisms
- Become socially distant in times of pressure
- Possess less self-awareness as they tend to push through all challenges instead of recognizing their limitations.
Cultivating Resilience
1. Develop a Growth Mindset
2. Challenge Your Self-Talk
3. Recovery
4. Positive Attitude
5. Organizational Resilience
Etiquetas:
coaching,
cosillas empresariales,
eficiencia,
filosofía
domingo, 13 de agosto de 2017
How to Take a Full-Page Screenshot (with Chrome)
by @zapier How to Take a Full-Page Screenshot
Start by using the shortcut pairs below—enter the first shortcut, followed by the second—depending on your operating system:
On Mac1.Alt
+Command
+I
2.Command
+Shift
+P
On Windows/Linux/Chrome OS1.Ctrl
+Shift
+I
2.Ctrl
+Shift
+P
These keyboard shortcuts will open Chrome's developer menu. Just type "screenshot" and you'll see the option appear to "capture full size screenshot." Simply select this and Chrome will automatically save a full-page screenshot to your Downloads folder!
Etiquetas:
curiosidades agradables,
eficiencia,
informática,
internet
miércoles, 2 de agosto de 2017
How To Spot and Spark Flow
by @uicynthia Track and Facilitate Your Engineers’ Flow States In This Simple Way | First Round Review
‘The more a job inherently resembles a game — with variety, appropriate and flexible challenges, clear goals, and immediate feedback — the more enjoyable it will be regardless of the worker’s level of development.’ ~ Csikszentmihalyi
Perhaps more important than recognizing flow, then, is recognizing its absence. Typically, engineers who fall out of flow will land in one of three common ruts:
‘The more a job inherently resembles a game — with variety, appropriate and flexible challenges, clear goals, and immediate feedback — the more enjoyable it will be regardless of the worker’s level of development.’ ~ Csikszentmihalyi
Perhaps more important than recognizing flow, then, is recognizing its absence. Typically, engineers who fall out of flow will land in one of three common ruts:
Apathy — Low Skill and Low Challenge
Maxwell looks for one big red flag to spot this one: a consistent failure to chime into the conversation. An apathetic team member offers no suggestions about product features or team processes. They don’t share an opinion of job candidates, and try to avoid weighing in on ideas when asked. “It's almost as though they're hoping they don't get called on,” she says. “They're not being challenged, and they don't care.”
Managers at larger companies in particular may need to look out for one specific type of apathetic employee: “Rester Vesters” or people who just phone it in until their stock options fully vest.
Anxiety — Low Skill and High Challenge
When someone is pushed to tackle challenges their skill set can’t accommodate — or at a pace that isn’t feasible — anxiety is an understandable outcome. Maxwell urges leaders to keep an ear out for telltale anxiety-based phrases, and know how to translate them.
“Listen for things like, ‘Oh, this is a speculative fix,’ or ‘I wouldn't normally do things this way, but given the time constraints…,’” she says. “People who are feeling anxiety might also start blaming others for not meeting a deadline. Or they may say, ‘I have too much on my plate right now.’"
Boredom — High Skill and Low Challenge
“Usually people will fall into boredom because their skillset has increased. They've taken a leap forward, they’ve learned a lot. Maybe they just shipped something or conquered an obstacle, and now they don't feel like they're being challenged,” says Maxwell.
A bored engineer is usually executing the same tasks again and again, finishing them quickly and then spinning their wheels waiting for a new assignment. “Boredom might manifest as resentment over how projects are being assigned across the team,” says Maxwell. Keep an eye out, too, for anyone who creates unnecessary projects, or over-engineers simple problems, just to flex underused muscles. “If you see an increase in exotic, latest-and-greatest libraries entering your codebase, you might have a bored team.”
Between The Extremes
Of course, human emotion — like human workplaces — is complex, and people will likely spend some portion of their time moving between states. Those periods of transition, as someone moves out of flow in one direction or another, can be particularly impactful times to guide employees back toward flow:
Doubt — From Flow Toward Anxiety
When someone takes on greater challenges, without expanding their skill set to meet them, it’s logical that they would begin to experience self-doubt. In these cases the person suspects they’re lacking the skills to achieve the task. They might start to take offense to otherwise harmless code reviews. Or get stuck in analysis paralysis. They might spend a lot of time seeking advice from senior developers.
Left unchecked, the danger is that doubt becomes infectious. Engineers in this state may begin to not only doubt the value of the project but their leadership team, too. “They may begin to think, ‘Are they making good decisions? Have they put us in an unreasonable timeline? Are they asking us to do something that's just not possible?’" says Maxwell.
When you see reports plotting themselves on the graph in this direction, encourage them to speak up about any concerns they’re having. Simply acknowledging those feelings of doubt can be the fastest way to move back into flow. “One good rule of thumb is think smaller. That means breaking a task into smaller parts to build up confidence. Or celebrating smaller wins than you would otherwise,” says Maxwell. “If that fails, they may need some scaffolding. Get the person in a pair-programming situation so the world doesn’t feel like it’s resting only on their shoulders. As the person regains confidence, introduce more independent work.”
Nostalgia — From Flow Toward Boredom
The move toward boredom typically follows a period of skill-building; the engineer no longer feels challenged because they’ve grown. Falling out of flow in that direction is often marked by feelings of nostalgia. “They want to recreate what it felt like to be in flow, and they don't know exactly how,” says Maxwell.
There’s a hopefulness to this moment, though. A person experiencing nostalgia doesn’t want to be bored; they want to recapture the feeling of learning and growing. And that’s prime material for a manager looking to coax that engineer back into a productive state. “Help them identify what they’re nostalgic for. For example, is it the size of the team, or the ambition of the project?” Work with them to recreate the conditions they’re missing, while they’re still fresh in their mind.
The best managers will use every tool at their disposal to understand what’s going on within their teams, including, of course, their own observations. But while looks are famously deceiving, quantitative assessments are more concrete. In many cases, giving your team an objective way to articulate dissatisfaction is the only way to uncover important trends.
Etiquetas:
cosillas empresariales,
eficiencia,
la vida misma,
psicología
lunes, 26 de junio de 2017
The Scale Fallacy
The Scale Fallacy (And How I Learned the Value of Success That Was Steady, Not Spectacular)
Services businesses don’t scale because they are based on manpower: to double your revenue, you need to double the hours worked. Unless there is unused capacity, that means doubling the size of your team. And that’s just to achieve 2x growth. But in the tech world, scaling often means aiming for 10x or even 100x growth because the marginal cost for making extra copies of a digital product is insignificant.
VCs are looking for many multiples of growth to make a return on the multiple businesses they’ll invest in that fail. They’re not interested in slow but steady growth; they want boom, and they’ll risk bust (for the individual startup) to get it. (That’s just another reason why investor interest is not a good guide of the potential of your startup.)
So VCs won’t be interested if your startup doesn’t scale, and neither will the media and neither will the public. This is because the American dream isn’t a fantasy of steady, incremental growth—it’s a dream of celebrity, stardom, and riches.
If you’re prepared to put the dream on hold and take a cold look at your prospects, you’ll realize that there are significant advantages to creating a services business—one that doesn’t scale.
You’ll see money on day one, instead of working towards a future payday – which may never come.
You’ll learn about the cutting edge of what customers are demanding (and developing).
And this combination of revenue to play with and a sense of what is in demand can provide the perfect ingredients with which to subsequently create a successful scalable product business.
Jonathan Siegel is the founder of RightCart, RightSignature, and RightScale, the chairman and founder of Xenon Ventures, and the author of The San Francisco Fallacy.
Etiquetas:
cosillas empresariales,
curiosidades agradables,
eficiencia,
gestión,
la vida misma
domingo, 19 de marzo de 2017
There are risks and costs to a program of action…
but they are far less than the long-range risks and costs of comfortable inaction. ~ John F. Kennedy
The Doing Mindset > The Thinking Mindset – The Mission – Medium
The Doing Mindset > The Thinking Mindset – The Mission – Medium
When you value “the thinking mindset” more than “the doing mindset” you will eventually end up with a note app or notebook full of dozens or even hundreds of ideas and plans. Greater percentage of them will never be done.
Being a Doer instead of just a Thinker requires an insane amount of discipline and commitment. Doing involves risk but it’s the only way to make progress.
If you really need to get something done, you will find a good reason why you have to pursue it otherwise your excuses will constantly convince you why it can’t be done.
Small deeds done are better than great deeds planned. ~ Peter Marshall
Thinking and planning in advance is important, vital in fact, to your success but acting is even more crucial to long-term achievement.
Does it really matter if you wanted or really intended to do something, but ended up just not doing it?
Being overwhelmed with many things to do and no sense of priority (no deadlines) usually means nothing will get done.
Get that simple task done as quickly as you can. Sometimes you’ll flow effortlessly into another task. And you will experience the “first action effect” that makes it easy to stay productive. It may take a little practice to use this strategy to consistently take action.
Not only is doing easier than thinking about doing, but doing also gives you the ability to check something off your to-do list, giving you a sense of progress, engagement, fulfillment, and accomplishment.
Etiquetas:
coaching,
cosillas empresariales,
eficiencia,
el critico como artista,
ideas,
psicología
sábado, 25 de febrero de 2017
Five Reasons You Need an Independent Director on Your Board
Five Reasons You Need an Independent Director on Your Board | OpenView Labs
1. Independents are impartial
2. Independents want to be there
3. Independents bring expertise to bolster where you have room to grow
4. Independents are the key to conflict resolution
5. Independents can mentor and share their network
1. Independents are impartial
2. Independents want to be there
3. Independents bring expertise to bolster where you have room to grow
4. Independents are the key to conflict resolution
5. Independents can mentor and share their network
Etiquetas:
cosillas empresariales,
eficiencia,
el critico como artista
miércoles, 15 de febrero de 2017
Emotional Intelligence Has 12 Elements. Which Do You Need to Work On?
HBR – Emotional Intelligence Has 12 Elements. Which Do You Need to Work On?
Because they’re focusing only on Esther’s sociability, sensitivity, and likability, they’re missing critical elements of emotional intelligence that could make her a stronger, more effective leader. A recent HBR article highlights the skills that a kind, positive manager like Esther might lack: the ability to deliver difficult feedback to employees, the courage to ruffle feathers and drive change, the creativity to think outside the box. But these gaps aren’t a result of Esther’s emotional intelligence; they’re simply evidence that her EI skills are uneven. In the model of EI and leadership excellence that we have developed over 30 years of studying the strengths of outstanding leaders, we’ve found that having a well-balanced array of specific EI capabilities actually prepares a leader for exactly these kinds of tough challenges.
There are many models of emotional intelligence, each with its own set of abilities; they are often lumped together as “EQ” in the popular vernacular. We prefer “EI,” which we define as comprising four domains: self-awareness, self-management, social awareness, and relationship management. Nested within each domain are twelve EI competencies, learned and learnable capabilities that allow outstanding performance at work or as a leader.
In order to excel, leaders need to develop a balance of strengths across the suite of EI competencies. When they do that, excellent business results follow.
How can you tell where your EI needs improvement — especially if you feel that it’s strong in some areas?
Simply reviewing the 12 competencies in your mind can give you a sense of where you might need some development.
We recommend comprehensive 360-degree assessments, which collect both self-ratings and the views of others who know you well. This external feedback is particularly helpful for evaluating all areas of EI, including self-awareness (how would you know that you are not self-aware?). You can get a rough gauge of where your strengths and weaknesses lie by asking those who work with you to give you feedback. The more people you ask, the better a picture you get.
Formal 360-degree assessments, which incorporate systematic, anonymous observations of your behavior by people who work with you, have been found to not correlate well with IQ or personality, but they are the best predictors of a leader’s effectiveness, actual business performance, engagement, and job (and life) satisfaction. Into this category fall our own model and the Emotional and Social Competency Inventory, or ESCI 360, a commercially available assessment we developed with Korn Ferry Hay Group to gauge the 12 EI competencies, which rely on how others rate observable behaviors in evaluating a leader. The larger the gap between a leader’s self-ratings and how others see them, research finds, the fewer EI strengths the leader actually shows, and the poorer the business results.
Etiquetas:
coaching,
cosillas empresariales,
eficiencia,
el critico como artista,
gestión,
psicología
martes, 24 de enero de 2017
PSED: Todo el problema… cortoplacismo
Me ha dicho que se pide aval de socio porque el dinero se le anticipa a la empresa, no al cliente de la empresa: "entonces, yo he visto que el cliente es solvente y lo acepto (el factoring) pero el anticipo requiere aval del socio en cualquier caso por la razón indicada.
Normativa del Banco de España, que si ve que no se ha hecho así les obliga a llevarlo a pérdidas, sin más (aunque vayan a cobrarlo seguro –que supongo que entonces lo sacan de pérdidas y pasa a "recuperados"–).
Con aval no se lo hacen llevar a pérdidas.
Ese es todo el problema… cortoplacismo en los resultados (de los bancos).
Interpelado el dtor. de la oficina sobre si hacer lo que diga el banco de España, no conduciría a considerar entonces a toda la banca de carácter público en lugar de privado… me ha indicado que es la normativa, endurecida tras los años locos que causaron (se descubrieron) la crisis.
Ahora las normas impiden esos desmanes y puede que sean demasiado rígidas.
Le he dicho que una entidad privada debería hacer lo que quisiera, prestar o no con o sin aval según su entender… pero, claro, si salía mal no debía venir nadie a rescatarlo (no una entidad púbica, al menos).
Me he quedado a gusto, pero no servirá de nada.
(conversación con un director de oficina… no concienzudo estudio con detalle de las normas y reglamentos)
Pensamiento
Sin
Elaborar
Demasiado
Etiquetas:
cosillas empresariales,
economía,
eficiencia,
el critico como artista,
hacktivismo,
ideas
domingo, 19 de junio de 2016
The assumption is the mother of all mistakes
How To Write Project Task Descriptions
…We are all familiar with this scenario: We start our workday as we open our team’s task list and our eyes pop in front of something reading “Upgrade website”, “X integration”, “Write an article”.
Now, let’s see what’s behind this mess, and if there is a way to handle it. We find:
• Vague Task Descriptions
Example: “Anchor links on blog”
“Insert anchor links to subtitles in the X blog article”
• Oversimplifying Complex Tasks
Example: “Write blog content”
“Blog request: Write an article about how to write better task descriptions.” (With subtasks)?
How to Write Better Task Descriptions
• First, define the purpose by asking “Why?” You need to know where you’re going before plotting the course.
• Next, start with the end in mind. To figure out how to do something, visualize the end result.
Then, you can start articulating tasks.
Each task needs:
Clear Deliverables
• Keeping the end in mind is paramount to knowing what the next action will be. These are the deliverables to complete. Describing them in this way helps to closely identify your priorities.
Tasks As Action Steps
• Using verbs indicates that an action must be completed. To keep it simple, construct the task in a form: “verb the noun with the object to accomplish”. This way, you get a better-defined task with clear objectives from beginning and to end.
It also enables you to stay on track and know what comes next. This also ensures a distinction is made between single, and multi-step tasks.
• Put simply, there are verbs to suggest a single physical next action, and there are verbs that suggest a desired outcome with more than one step. Here are few examples:
- Multistep: Finalize, Organize, Design, Implement, Install…
- Single step: Draft, Call, Email, Review, Edit, Look into…
Certain tasks can appear larger when you start to think of all the steps to finish it. Breaking these down into simpler tasks makes them less burdensome complete.
Provide Specific Details
• Providing enough details to make tasks trackable, but so much to make your team lost can present a challenge. This is where you address “who is involved?”, “when?”, “how?”, and “to achieve what?”.
Give Context
• Being able to understand where and why each other work fits into the bigger picture can be incredibly helpful for all your team members. This starts by adding deeper meaning to the tasks.
• Make sure to include the time frame, so everyone can understand when something needs to be done. Prioritize tasks in a clear way that describes which are most important. Specify the type of the work, or to which project certain tasks are referring.
…If your tasks are written in a lazy and imprudent way, it’s likely that you'll execute them that way.…
…We are all familiar with this scenario: We start our workday as we open our team’s task list and our eyes pop in front of something reading “Upgrade website”, “X integration”, “Write an article”.
Now, let’s see what’s behind this mess, and if there is a way to handle it. We find:
• Vague Task Descriptions
Example: “Anchor links on blog”
“Insert anchor links to subtitles in the X blog article”
• Oversimplifying Complex Tasks
Example: “Write blog content”
“Blog request: Write an article about how to write better task descriptions.” (With subtasks)?
How to Write Better Task Descriptions
• First, define the purpose by asking “Why?” You need to know where you’re going before plotting the course.
• Next, start with the end in mind. To figure out how to do something, visualize the end result.
Then, you can start articulating tasks.
Each task needs:
- A clear deliverable
- A verb to describes the action performed
- Specific details such as due date, responsibilities
- A context around timelines, effort, priority, and type of work…
Clear Deliverables
• Keeping the end in mind is paramount to knowing what the next action will be. These are the deliverables to complete. Describing them in this way helps to closely identify your priorities.
Tasks As Action Steps
• Using verbs indicates that an action must be completed. To keep it simple, construct the task in a form: “verb the noun with the object to accomplish”. This way, you get a better-defined task with clear objectives from beginning and to end.
It also enables you to stay on track and know what comes next. This also ensures a distinction is made between single, and multi-step tasks.
• Put simply, there are verbs to suggest a single physical next action, and there are verbs that suggest a desired outcome with more than one step. Here are few examples:
- Multistep: Finalize, Organize, Design, Implement, Install…
- Single step: Draft, Call, Email, Review, Edit, Look into…
Certain tasks can appear larger when you start to think of all the steps to finish it. Breaking these down into simpler tasks makes them less burdensome complete.
Provide Specific Details
• Providing enough details to make tasks trackable, but so much to make your team lost can present a challenge. This is where you address “who is involved?”, “when?”, “how?”, and “to achieve what?”.
Give Context
• Being able to understand where and why each other work fits into the bigger picture can be incredibly helpful for all your team members. This starts by adding deeper meaning to the tasks.
• Make sure to include the time frame, so everyone can understand when something needs to be done. Prioritize tasks in a clear way that describes which are most important. Specify the type of the work, or to which project certain tasks are referring.
…If your tasks are written in a lazy and imprudent way, it’s likely that you'll execute them that way.…
Etiquetas:
cosillas empresariales,
eficiencia,
el critico como artista,
gestión,
start-it-up
sábado, 30 de abril de 2016
Culture is Not an Endless Series of Perks
Via @OpenViewVenture This Company Thinks Everyone Should Love Going to Work Every Day. Here’s Their Plan to Make It Happen.
The few levers companies need to pull in order to build a strong culture fall into three main categories:
1. Appreciation & Recognition
2. Friendship
3. Meaning
Determining When to Reinforce Culture
Starting at around 200 employees, companies are at an inflection point in their life cycle where they’re growing quickly. It’s crucial at this point to get culture operationalized so during that period of fast growth, from 200 to 2,000 employees, these organizations can maintain a consistent culture that really helps reinforce the values and behaviors that kept people engaged and happy sub-200 employees.”
Culture is Not an Endless Series of Perks
It’s not ping-pong tables and free soda and free lunch and concierge this and free that. While those things are good, they’re not culture. Culture has more to do with the human interactions within the workplace…
Building a great culture and ultimately making your company a place where people are motivated, satisfied and happy every single day is hard work.
The few levers companies need to pull in order to build a strong culture fall into three main categories:
1. Appreciation & Recognition
2. Friendship
3. Meaning
Determining When to Reinforce Culture
Starting at around 200 employees, companies are at an inflection point in their life cycle where they’re growing quickly. It’s crucial at this point to get culture operationalized so during that period of fast growth, from 200 to 2,000 employees, these organizations can maintain a consistent culture that really helps reinforce the values and behaviors that kept people engaged and happy sub-200 employees.”
Culture is Not an Endless Series of Perks
It’s not ping-pong tables and free soda and free lunch and concierge this and free that. While those things are good, they’re not culture. Culture has more to do with the human interactions within the workplace…
Building a great culture and ultimately making your company a place where people are motivated, satisfied and happy every single day is hard work.
Etiquetas:
cosillas empresariales,
eficiencia,
el critico como artista,
ideas
miércoles, 19 de agosto de 2015
Cómo tratar a las personas y obtener los mejores resultados
…magnífico @vorpalina como tantas veces.
Cómo tratar a las personas y obtener los mejores resultados | iniciativa vorpalina
A considerar:
Cómo tratar a las personas y obtener los mejores resultados | iniciativa vorpalina
A considerar:
- Toda persona sin excepción siempre lo es
- Toda persona es el resultado de lo que hace de forma repetida y de las personas que le rodean
- Toda persona busca sentirse sinceramente valorada
- Toda persona necesita tu confianza y confiar en tí
- A toda persona le interesa lo que ella piensa y no lo que tú piensas
- Toda persona solo quiere ser feliz
- Toda persona ama algo o a alguien
- Toda persona es el término medio entre lo que a tí te gustaría que fuera y lo que tú crees que es
- Toda persona lo ha pasado en algún momento bien y en algún momento mal
- Toda persona es útil para algo
- Toda persona tiene miedo
- Toda persona acierta unas veces y se equivoca otras
Etiquetas:
coaching,
eficiencia,
ideas,
psicología,
sociología
viernes, 31 de julio de 2015
10 claves para crear equipos de trabajo excelentes
por @JALacoste 10 claves para crear equipos de trabajo excelentes
- See more at: http://jesuslacoste.soydigital.es/10-claves-para-crear-y-mantener-equipos-de-trabajo-excelentes
1. Sea apasionado y comparta la visión.
2. Pregúntele a los candidatos y empleados actuales lo que desean.
3. Deles algo que sus amigos en otras empresas no estén recibiendo.
4. Comuníquese ampliamente con ellos.
5. Diga GRACIAS. Y cuanto más, mejor.
6. Sepa los nombres de todo el mundo y lo que ellos hacen.
7. Trabaje CON y no PARA alguien.
8. Tenga reuniones regulares en su empresa donde no solo sea usted el que hable.
9. Recuerde el hecho de que usted necesita liderar.
10. Enfatice los beneficios, independientemente del resultado.
Etiquetas:
cosillas empresariales,
eficiencia,
psicología
sábado, 25 de julio de 2015
No te sientas (tan) mal si el trabajo domina tu vida
tampoco dejes de intentar arreglarlo…
We don’t realise to what an extent our feelings are guided by our sense of what is normal and of what we should expect from others. We are highly flexible creatures, but with a generally strong desire to fit in. There are many ways we could be living fine – if we had time to adjust and enough social support.How Not to Let Work Explode Your Life | The Book of Life
Although so often it seems incredibly personal that one fails to combine work harmoniously with family life or with exercise or with maintaining old friendships, the charge should not really be laid primarily against oneself. The fault lies with something much larger than our own individual failings (real though those are). It lies with where we are in history, with the nature of the economy and in the slow pace of evolution.
Etiquetas:
coaching,
eficiencia,
el critico como artista,
psicología,
tendencias
martes, 21 de julio de 2015
claves para el entrenamiento del pensamiento propio
Porque el criterio propio ayuda a conquistar ese territorio perdido por la sociedad de consumo recuperando lo que denomino derecho de sitio.@vorpalina claves para el entrenamiento del pensamiento propio | iniciativa vorpalina
HABILIDADES PARA EL ENTRENAMIENTO DEL CRITERIO PROPIO.
ENTRENAR:
- EL SENTIDO
- LA AUTOAFIRMACIÓN
- LA PERSISTENCIA
- LA PRESENCIA
- LA ACEPTACIÓN
- LA RESPONSABILIDAD
- LA AUTOCRÍTICA
- EL APRENDIZAJE
- LA CERTEZA
- LA COMPASIÓN
Etiquetas:
coaching,
educación,
eficiencia,
psicología
domingo, 19 de julio de 2015
How to Manage a Team of B Players (spoiler: being an A Leader)
Although effective leaders can have a wide variety of styles, they do tend to share some common personality characteristics. First, they have better judgment than their counterparts, meaning they can make good decisions, learn from experience, and avoid repeating mistakes. Second, they have higher EQ, which enables them to stay calm under pressure, build close and meaningful relationships with their teams, and remain humble even in the face of victory. Third, they are insanely driven and tend to have very high levels of ambition, remaining slightly dissatisfied with their success: this is why they stay hungry and continue to work hard, as opposed to getting complacent.
In addition, there are four important tactics any leader can use to make their teams more effective:
Vision.
Analytics.
Feedback.
Morale.
…good leaders can turn B players into an A team, by following the right strategy, gathering precise performance data, giving accurate feedback, and building and maintaining high morale. Since few leaders manage to achieve this even when they have a team of A players, there is much hope for those who do.
martes, 14 de julio de 2015
Is Remote Working Good For Business?
Is Remote Working Good For Business?
Businesses with remote teams don’t have the luxury of as much face time as others, which is why they have to work harder to create strong cultures. …
Culture is about understanding:
- Your values, vision and aims;
- The values and personal / professional goals of your team;
- How every decision helps or harms the long-term financial value the company;
- How to learn from mistakes and make course corrections when necessary.
Etiquetas:
cosillas empresariales,
eficiencia,
gestión,
tendencias
Suscribirse a:
Entradas (Atom)