lunes, 15 de enero de 2018

18 cambios exponenciales en tecnología que nos esperan en 2018 (de @techreview_es)

 by @azeem Azhar los 18 cambios exponenciales en tecnología en 2018 | MIT Technology Review en Español


1. Las relaciones internacionales, la economía y la política necesitarán desesperadamente nuevas medidas para adaptarse a la revolución digital 
2. Si bien Silicon Valley lidera el sector, la innovación y la escala de negocios se producen cada vez más en otra partes del mundo 
3. Crecerá el flujo de dinero hacia la tecnología, pero se concentrará en las últimas etapas 
4. El desarrollo de software de inteligencia artificial continuará distanciándose del software tradicional 
5. La inteligencia artificial será la prioridad de inversión en tecnología para las grandes empresas 
6. Vamos a demostrar cada vez más cómo la inteligencia artificial está aumentando las capacidades humanas 
7. La discusión sobre cómo la IA afectará al empleo pasará de centrarse exclusivamente en la eliminación de puestos de trabajo a cuál es la mejor manera de ayudar a los trabajadores a adaptarse a este cambio inevitable 
8. Las criptotecnologías serán más importantes y comenzarán a demostrar su utilidad 
9. Las sórdidas revelaciones sobre la cripto-especulación quedarán olvidadas frente a la gran cantidad de dinero que generan esta clase de activos 
10. KITT, el coche fantástico, seguirá siendo el modelo para los vehículos autónomos 
11. Los servicios de salud se volverán cada vez más interesantes para los emprendedores 
12. Habrá un nuevo ciberataque que sorprenderá en términos de escala o de calidad 
13. Las elecciones de mitad de legislatura de Estados Unidos serán una guerra sistemática de información 
14. La realidad aumentada continuará a fuego lento en lugar de hervir 
15. La publicidad digital ha sido invasiva durante demasiado tiempo, y este año sufrirá 
16. La necesidad de energía de la cripto-minería eclipsará el crecimiento de las energías renovable 
17. La ética impulsará cada vez más las elecciones del consumidor y las estrategias de inversión 
18. Buda, Aristóteles, Hayek y Marx vuelven

viernes, 5 de enero de 2018

The Tech Backlash by @FredWilson

 from What Happened In 2017 – AVC:

The Tech Backlash:
Although I did not get much right in my 2017 predictions, I got this one right. It was easy. You could see it coming from miles away. Tech is the new Wall Street, full of ultra rich out of touch people who have too much power and not enough empathy. Erin Griffith nailed it in her Wired piece from a few weeks ago.
Add to that context the fact that the big tech platforms, Facebook, Google, and Twitter, were used to hack the 2016 election, and you get the backlash. I think we are seeing the start of something that has a lot of legs. Human beings don’t want to be controlled by machines. And we are increasingly being controlled by machines. We are addicted to our phones, fed information by algorithms we don’t understand, at risk of losing our jobs to robots. This is likely to be the narrative of the next thirty years.

How do we cope with this? My platform would be:
  1. Computer literacy for everyone. That means making sure that everyone is able to go into GitHub and read the code that increasingly controls our lives and understand what it does and how it works.
  2. Open source vs closed source software so we can see how the algorithms that control our lives work.
  3. Personal data sovereignty so that we control our data and provision it via API keys, etc to the digital services we use.
  4. A social safety net that includes health care for everyone that allows for a peaceful radical transformation of what work is in the 21st century.

13 European startups acquired by U.S. tech giants in 2017

It’s evident that computer vision is a massive trend, as it will have many applications in the future — from photo-categorization to self-driving cars. This obviously fits into the over-arching category that is artificial intelligence, which has been an emerging trend for a few years now.
15 European startups acquired by U.S. tech giants in 2017 | VentureBeat

Apple

1. Beddit (Finland)
2. SensoMotoric Instruments (Germany)
3. Regaind (France)
4. Shazam (U.K.)

Facebook

5.  Fayteq (Germany)

Alphabet / Google

6. Limes Audio (Sweden)
7. AIMatter (Belarus) 

Microsoft

8. Simplygon (Sweden)

Amazon

9. GameSparks (Ireland) 
10. Goo Technologies (Sweden) 

Snap

11. Zenly (France)
12. Strong.codes (Switzerland)

Oracle

13. Wercker (Netherlands)

lunes, 1 de enero de 2018

10 predictions for 2018 (by @Nesta_UK)

10 trends, tech breakthroughs and social movements for the year ahead
10 predictions for 2018 | Nesta


  1. Drones deliver public benefit, not just parcels
  2. Humans and machines will create prize-winning art
  3. The year the internet goes green
  4. Guiding the smart machines
  5. Tech giants race to buy a healthcare provider
  6. SimPolicy: smarter policy through simulation
  7. Regulators wake up to consumer data
  8. The collaborative economy changes direction
  9. The nation state goes virtual
  10. Emotional surveillance goes mainstream

Just in case you wonder how they did it last year… Predictions 2017: How did we do?

Regarding prediction 8:
Disrupting the disruptors: The collaborative economy changes direction
In 2018, collaborative economy workers will start truly collaborative organisations to disrupt the marketplace once again, say Alice Casey and Peter Baeck. 
The new organisations: platform cooperatives
Platform cooperatives connect dispersed resources and workers through the web, offering a collectively governed alternative to the centrally-owned platforms. This affects how revenue flows to workers, and beyond into communities. Workers share ownership, and take a role in governance and allocation of any surplus income generated. Instead of focusing on creating profit for shareholders, a cooperative model focuses on distributing income generated in line with members’ wishes. These innovative organisations are increasing in numbers and testing a range of operating models.

Platform coops offer the following features in contrast to dominant centralised platforms: 
SurplusSurplus funds generated above the operating cost of the organisation are voted on by members - and often shared among them. They may be reinvested in the organisation’s development or in some cases to support agreed causes. There is no one size fits all approach to allocating revenue surplus. Stocksy paid out $200,000 in dividends to its photographer members and offers high royalty rates, turning over $7.9 million. Open technology makes it easier to allocate and distribute income generated in various ways that were previously impractical; digital agency Outlandish uses cobudget to allocate openly; Fairbnb intends to donate surplus to improve the neighbourhoods where rental properties are located. 
Collective governanceMembership models mean that workers can have a say in an organisation’s governance, and multi-stakeholder models such as Fairshares also give others, such as buyers or beneficiaries, a say too. Enabling meaningful members’ input at scale may be tackled in part through using collaborative technology such as Liquid Democracy and Loomio. This could help focus on quality and accountability. 
Alternative growthFederated coops offer a way for technology to be owned centrally, but governed by groups of coops or social value organisations. The marketplace Fairmondo creates units within countries, currently powered by Sharteribe technology. Networks such as Enspiral offer digitally-enabled ways to grow organisations, currently numbering 300 contributors. Decentralised organising offers another way to distribute governance and finance at scale, exploiting blockchain to verify transactions. Commune and Arcade City are experimenting with this in transportation. Resonate music offers a ‘stream to own’ model, which charges you a price per play until you’ve paid for the track. 
Social impactThere is a need to support further experimentation in joining coops with platform technology to address social challenges differently. Increased worker involvement and platform tech offers some promise for social challenges such as adult social care. Inspiration is offered by Buurtzog, a non-profit foundation - though not a coop - it empowers care workers to manage their own workload, focus on quality and take decisions using tech to support this way of working, turning over €280 million. Pioneers include Care and Share Associates, a coop model of social care, and icare, a platform created to manage care data.

domingo, 31 de diciembre de 2017

10 years of professional blogging

 @andrewchen lessons learned… 10 years of professional blogging - what I've learned at andrewchen



The lessons 
Without further ado, here are a few opinions I’ve developed up along the way:
  1. Titles are 80% of the work, but you write it as the very last thing. It has to be a compelling opinion or important learning
  2. There’s always room for high-quality thoughts/opinions. Venn diagram of people w/ knowledge and those we can communicate is tiny
  3. Writing is the most scalable professional networking activity – stay home, don’t go to events/conferences, and just put ideas down
  4. Think of your writing on the same timescale as your career. Write on a multi-decade timeframe. This means, don’t just pub on Quora/Medium
  5. Focus on writing freq over anything else. Schedule it. Don’t worry about building an immediate audience. Focus on the intrinsic.
  6. To develop the habit, put a calendar reminder each Sunday for 2 hours. Forced myself to stare at a blank text box and put something down
  7. Most of my writing comes from talking/reading deciding I strongly agree or disagree. These opinions become titles. Titles become essays.
  8. People are often obsessed with needing to write original ideas. Forget it. You’re a journalist with a day job in the tech industry
  9. An email subscriber is worth 100x twitter or LinkedIn followers or whatever other stuff is out there. An email = a real channel
  10. I started writing while working at a VC. They asked, “Why give away ideas? That’s your edge.” Ironic that VCs blog/tweet all day now ;)
  11. Publishing ideas, learnings, opinions, for years & years is a great way to give. And you’ll figure out how to capture value later


So, maybe it is time to think about re-start. Maybe…

The 9 Deadliest Startup Sins

 by @sgblank "The demands of customer discovery require people who are comfortable with change, chaos, and learning from failure and are at ease working in risky, unstable situations without a roadmap."

 The 9 Deadliest Startup Sins – ThinkGrowth.org



1.Assuming you know what the customer wants.

To succeed, founders need to turn these guesses into facts as soon as possible by getting out of the building, asking customers if the hypotheses are correct, and quickly changing those that are wrong.

2. The “I know what features to build” flaw.

without direct and continuous customer contact, it’s unknown whether the features will hold any appeal to customers.

3. Focusing on the launch date.

The product launch and first customer ship dates are merely the dates when a product development team thinks the product’s first release is “finished.” It doesn’t mean the company understands its customers or how to market or sell to them

4. Emphasizing execution instead of testing, learning, and iteration.

focusing on execution and delivering a product or service based on those initial, untested hypotheses is a going-out-of-business strategy.

5. Writing a business plan that doesn’t allow for trial and error.

Financial progress is tracked using metrics like income statement, balance sheet, and cash flow. The problem is, none of these metrics are very useful because they don’t track progress against your startup’s only goal: to find a repeatable and scalable business model.

6. Confusing traditional job titles with a startup’s needs.

“Sales” at an existing company refers to a team that repeatedly sells a known product to a well-understood group of customers with standard presentations, prices, terms, and conditions. Startups by definition have few, if any, of these. In fact, they’re out searching for them!

7. Executing on a sales and marketing plan.

in a majority of startups, measuring progress against a product launch or revenue plan is simply false progress, since it transpires in a vacuum absent real customer feedback

8. Prematurely scaling your company based on a presumption of success.

the most experienced executives are pressured to hire and staff per the plan regardless of progress. This leads to the next startup disaster: premature scaling.

9. Management by crisis, which leads to a death spiral.

The assumptions in a business plan are simply a series of untested hypotheses. When real results come in, the smart startups pivot or change their business model based on the results. It’s not a crisis, it’s part of the road to success.

lunes, 25 de diciembre de 2017

Carlos Barrabés entrevistado por Iñaki Gabilondo

 Gracias a @raulmartincalvo por la recomendación de esta interesante entrevista (en 4 partes) de Iñaki Gabilondo a Carlos Barrabés en 2010… ¡2010! hace más de siete años; sorprende ver algunos temas sobre la mesa ya entonces.

Me ha servido para encontrar de paso la "continuación", con una primera parte muy centrada sobre China, y una segunda parte más global.
Muy interesante también.

Marzo, 2010!









Abril, 2017


domingo, 24 de diciembre de 2017

More than 40 Lessons from 40 Years of Apple Ads

 via @ianfiason from @TheMissionHQ 40 Lessons from 40 Years of Apple Ads – The Mission – Medium



  1. When you’re introducing something new, keep it simple.
  2. Provide social proof from buyers.
  3. Ask for feedback and don’t be afraid to launch weird contests.
  4. If there is a reputable national or historical figure from history you can tie your product to, do it.
  5. Don’t be afraid of tackling hot button issues if your intentions are good, and your product or service can help
  6. Promote a diversity of people and ideas.
  7. If you were the first mover with a product or service, tell everyone about it.
  8. Pack a powerful Call To Action 
  9. Be a bit radical with your ads, but don’t insult people.
  10. Distill your message into what your product or service helps people do.
  11. If you need to make sales, you need to create a campaign (or content) that will help your sales teams sell.
  12. Sometimes those who have been ousted from the company have the best ideas about how to improve it.
  13. If you want to create a new market, beware of being too early, and you might have to start advertising it decades in advance.
  14. Keep it simple.
  15. Pick the broadest misconception that’s stopping people from trying your product or service; show your users how easy trying your product or service could be.
  16. How early adopters and trendsetters are using your product or service might be the most interesting thing your ads can depict.
  17. The ad exemplifies the importance of explaining what you’re selling through using similes and metaphors.
  18. Show what life is like before your product, and what it’s like afterward.
  19. Influencer marketing works. Find a macro question your early adopters have, and show them how influencers that speak to them attempt to answer it. … Not just about your product, but about life, too.
  20. Product placement works, and if you’re upfront about it, you can build and maintain trust with your audience.
  21. Choose to celebrate or associate with celebrities that are famous because of their substance. … If you associate with higher qualities (courage, imagination, creations), your ads will be far more evergreen. People will attack you for your audacity, but at least you’re promoting great role models.
  22. Pick out the number one alternative to your product or service. Then show why your product is a better alternative.
  23. If you help reduce the level of fear someone has, they’ll be grateful for a long time.
  24. Remind your customers that with your product, they can take something they already have to the next level. Show them going from the raw material to a finished product in a minute.
  25. If your product or service can help people reach their ideal state, don’t be afraid to show it off.
  26. Create an image highlighting the differences in your products. … If they see them as being different, they’ll seek to understand those differences and learn more about your offering.
  27. By using a silhouette and many different selections of music, Apple increased their chances that people would individually connect with this ad.
  28. When you’re out of ideas, or on a tight budget, repurpose an ad from the past. Apple remastered their 1984 campaign and republished it.
  29. Show that your product or service is in demand.
  30. If your product or service solves a real need, don’t be afraid to tell people to get it.
  31. Suggests that there is a new way to do something you do every day (answer the phone).
  32. Pick the one attribute of your product that is most remarkable. Then present it with the right context that helps show how remarkable it is.
  33. Think of all the different things people use a feature of your product to achieve, and show them being addressed. It brings up the idea that no matter what your question, we have the answer.
  34. Wherever possible, show what your thing can do… Show, don’t tell.
  35. Remind people of features that makes your offering unique.
  36. Don’t exaggerate or oversell. (This ad pushed the bounds of what Siri could do, irritating some people.)
  37. Show how your product or service can be a part of reaching higher ideals.
  38. There are certain reminders which we need to hear often. This ad focuses on one, “You’re more powerful than you think.”
  39. There is something your potential customers know they need to be doing more of. Show how you can help your customers fight that battle.
  40. Once you have a backlog of content, show it all off in a remix.
  41. Show people what life would be like in the absence of your product or service.
  42. Most people might not get everything out of your product or features that they could. That’s okay, but don’t be afraid to show them what an extreme/fully optimized use case might look like.

10 Common Time Management Mistakes that are Slowing You Down

 by @openviewventure 10 Common Time Management Mistakes that are Slowing You Down





1. Failing to prioritize

… Learning how to prioritize is a process and you’ll need time and experience to find out the most efficient technique, that is, the one that works best for you. …

2. Starting your day late

… Starting your day late triggers a domino-effect. …

3. Ineffectively scheduling tasks

… The easiest way to balance your time is to find out what your peak time is and allocate that time for doing top-priority work …

4. Procrastinating

… try breaking the task into manageable pieces. …

5. Failing to manage numerous distractions

… Whether it’s the phone that keeps ringing or notifications that you keep getting from either chat or social media groups, they interrupt our workflow and break our creative process. …

6. Undervaluing the time something will take to finish

… writing down the amount of time you will need to complete each one of your tasks on your to-do list. She also recommends, doubling the time …

7.  Multitasking

… doing many things at the same time prevents you from focusing on all of your tasks equally and takes much more of your time than completing your tasks in a sequence. … multitasking isn’t for everyone so choose your battles carefully. …

8. Being busy vs being effective

… you must constantly ask yourself:
  • Is this useful?
  • How does this contribute to the ultimate goal? 
… instead of doing one task each day, do the three days of minor tasks in one afternoon. …

9. Being a perfectionist

… you should strive towards getting the best performance, you need to keep in mind that you don’t have the luxury to complete every task to perfection. … This goes back to prioritization. …

10. Skipping on breaks

… No matter whether you are working on urgent tasks or completing some minor errands, setting some time aside to have a break is simply an imperative. …