Presentation Zen:
1. Simplicity or elimination of clutter.
2. Asymmetry or irregularity
3. Beautiful by being understated, or by being precisely what it was meant to be and not elaborated upon.
4. Naturalness.
5. Profundity or suggestion rather than revelation.
6. Freedom from habit or formula.
7. Tranquility or an energized calm (quite), stillness, solitude.
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